Juiced Bikes spent 15 years as a beloved e-bike brand building some of the most iconic and highest-performance electric bicycles in the US market. But financial troubles put the brand into a tailspin last year, ultimately culminating in bankruptcy and closure. The brand appeared to be a goner until two young e-bike entrepreneurs stepped up to try and salvage Juiced’s legacy in a deal whose details have never been revealed – until now.
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